Nu se poate concepe un business fara marketing si nici marketing fara cercetariCartea laboratorului de afaceriTe invata cum sa faci-Cartea managerului si a profesionistilor saiSuportul unei decizii logiceIacob CatoiuProf.
Master of Business Administrationmarketing si analiza cantitativa in afaceri (1973).
Doctor of Business Administrationmaketing (1975), Indiana University, SUA.
Curs postdoctoral de marketing la Northwestern University, Chicago (1993)Carmen BalanProf.
in economie.
Specializari in Austria, Franta, Marea Britanie, SUA.
Domenii de excelenta: marketing, cercetari de marketing, logistica, managementul relatiilor cu clientii.
Gheorghe OrzanProf.
in marketing, informatician cu experienta indelungata.
Domenii de excelenta: sisteme informatice de marketing, cybermarketing, servicii de expert de marketing.
Ioana Cecilia PopescuConf.
in stiinte economice.
Specializari in Franta.
Domenii de excelenta: comunicare in marketing, cercetari de marketing, tehnici promotionale.
Calin VerghesConf.
in stiinte economice.
Domenii de excelenta: marketing, cercetari de marketing, tehnici promotionale, marketing direct.
Tiberiu DanetiuDr.
in stiinte economice.
Domenii de excelenta: cercetari de marketing, sisteme informatice de marketing, modelare in marketing.
Diana VranceanuConf.
in stiinte economice.
Specializare in SUA.
Domenii de excelenta: cercetari de marketing, strategii de preturi si etica in cercetarile de marketing.
| Excelenta | Marketing cercetari de marketing logistica managementul relatiilor cu clientiigheorghe |
|---|---|
| Domenii de excelenta | Sisteme informatice de marketing cybermarketing servicii de expert de marketingioana Comunicare in marketing cercetari de marketing tehnici promotionalecalin Marketing cercetari de marketing tehnici promotionale marketing directtiberiu Cercetari de marketing sisteme informatice de marketing modelare in marketingdiana Cercetari de marketing strategii de preturi si etica in cercetarile de marketing |
70.00 Lei
